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European hydrogen competitiveness — Regional demand for clean hydrogen and its derivatives, 2030–2050

European hydrogen competitiveness faces growing pressure from China and other global markets

European hydrogen competitiveness is being challenged by high production costs, slow project deployment and increasing international competition, particularly from China. This 57-page study examines Europe’s position across the hydrogen value chain, benchmarking its performance in manufacturing, technology, infrastructure, investment and regulation against other leading markets. The report identifies seven priority innovation themes and recommends shifting support towards industrial-scale manufacturing, lower-cost […]

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German hydrogen market — German hydrogen infrastructure

Germany unveils 10 measures to accelerate its hydrogen market

Germany has announced a package of 10 measures to accelerate the development of its hydrogen market, addressing high production costs, weak industrial demand and delays in infrastructure deployment. The government acknowledges that hydrogen development is progressing more slowly than anticipated and aims to improve investment conditions across production, transport, storage and consumption. The measures include at least €1.5 billion in […]

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German hydrogen market — estimated support requirements under a double auction mechanism

German hydrogen market faces high production costs and weak offtake demand

Germany’s hydrogen market continues to struggle with high production costs, regulatory uncertainty and a shortage of long-term offtake agreements, slowing investment in new electrolysis capacity. This report examines the economic and regulatory barriers facing hydrogen projects and proposes measures to support the development of a commercially viable market. Report in German. One of its key findings is that EU renewable […]

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China's hydrogen economy: Sinopec Jiujiang industrial complex and storage tanks in Jiangxi

China’s hydrogen economy targets 2 million tonnes of renewable hydrogen by 2030

China’s hydrogen economy is entering a new phase of industrial development, with renewable hydrogen production targeted to reach 2 million tonnes annually by 2030 under the country’s 15th Five-Year Plan. In 2025, China’s total hydrogen output exceeded 39 million tonnes, while commissioned renewable hydrogen production capacity surpassed 250,000 tonnes per year, accounting for more than half of global renewable hydrogen […]

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MARKET INSIGHTS
Diagram showing three drivers of hydrogen deployment: energy security and food-system resilience, industrial growth, and decarbonisation.

Why clean hydrogen still maters

Clean hydrogen can support decarbonisation, energy security and industrial growth. Beyond replacing fossil-based hydrogen, it can strengthen fertiliser supply chains,

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